Merging the art of intentional haircare with the charm of handcrafted jewelry, Crown Affair and Miami-based éliou unveil a limited-edition collaboration that honors daily rituals, self-expression, and the beauty of thoughtfully designed essentials.
Beloved haircare brand Crown Affair has joined forces with Miami-based jewelry label éliou to unveil a refined collaboration debuting April 15. The capsule includes two signature pieces: The Venus scrunchie and the Dianna necklace. Both designs draw from Crown Affair’s iconic green hue, offering a fresh yet timeless interpretation of everyday adornment. The Venus scrunchie reimagines the cult-favorite Scrunchie No. 001, now enhanced with pearlescent accents that seamlessly blend form and function. Together, these pieces represent a thoughtful synergy—an effortless bridge between intentional design and personal ritual.
Each item in the collection bears the distinct éliou touch, known for its blend of contemporary shapes and artisanal, handcrafted details. There’s a distinct intimacy to how these pieces are made—playful yet curated, expressive yet versatile. Whether worn as a final touch to a thoughtfully styled look or seamlessly integrated into one’s everyday wardrobe, the Venus scrunchie and Dianna necklace promise to elevate one’s sense of personal style with quiet confidence and subtle charm.
"Cristina, Duda, and I have always shared an approach to style (and life) that is considered yet very free. This collaboration celebrates that spirit—a reminder that accessories, like great haircare, are an everyday ritual of self-expression and care,” says Crown Affair founder Dianna Cohen. Her words underscore the essence of this collection: refined objects that inspire pause, encourage presence, and turn daily routines into moments of intentional beauty. Visit their official sites to explore Crown Affair and éliou’s latest collections. 160 NW 73rd St., Miami
Photography by: Photo Courtesy: Wissa
