Gucci expands its presence in the posh Bal Harbour Shops.
PHOTO COURTESY OF GUCCI
Gucci is doubling in size at Bal Harbour Shops, featuring a new boutique sprawling across two floors.
The luxury shopping mecca in Miami is undergoing a $550 million renovation, which tremendously expands the mall’s footprint. Gucci is taking full advantage of the extra square footage, offering an array of dedicated vignettes and a thoughtful customer journey inside its newest boutique.
Campaign imagery from Gucci Attache PHOTO COURTESY OF GUCCI
A custom staircase connects the two levels, which include a menswear takeover on the second floor highlighting the gentlemen’s offering from ready-to-wear to shoes and luggage. The updated first floor now features an expanded selection of women’s ready-to-wear, accessories, jewelry and watches, eyewear, decor and Gucci Beauty. Complementing the store is a new private shopping area for personal styling and VIP appointments.
PHOTO COURTESY OF GUCCI
Keeping with the elegant and contemporary eclecticism that characterizes Gucci’s collections, the store marries a mix of traditional and modern to create an industrial and romantic aesthetic. Contrasting merchandising elements represent different design codes, inciting curiosity and inviting customers to constantly discover new aspects of the store.
PHOTO COURTESY OF GUCCI
As part of Gucci’s commitment to enhance eco-friendly initiatives and energy-efficient technologies in the house’s stores worldwide, the new store has LED lighting and a building management system to monitor and promote energy efficiency.
A selection of Gucci accessories and ready-to-wear found inside the newly reopened Gucci Bal Harbour boutique PHOTOS COURTESY OF GUCCI
Custom geometric painted wood floors and marble polychrome inlays produce decorative 3D effects across the boutique while harmoniously integrated with herringbone wood accents. Mechanical display units contrast with the softness of rich fabrics adorning the rooms—round tables offset rectangular ones, while varnished metallic finishes complement pink velvets. Flecked throughout the store are sumptuous chairs, ornate light fixtures and vintage oriental rugs layered over the floors for a textured effect. The result is a space that entices, surprises and feels authentic to Gucci’s vibrant personality under the creative direction of Alessandro Michele. 9700 Collins Ave., Ste. 172, Bal Harbour, gucci.com
Photography by: Photo Courtesy: Gucci
