Real Estate Mogul Brothers Tal and Oren Alexander's Take On The Market Right Now

Phebe Wahl | February 12, 2021 | Home & Real Estate

For brothers Tal and Oren Alexander of Douglas Elliman’s the Alexander Team, real estate—and a vision for the future—runs in their blood.

Oren and Tal Alexander survey one of their Miami listings. PHOTOGRAPHED BY NICK GARCIA
Oren and Tal Alexander survey one of their Miami listings.

As founders of Douglas Elliman’s highly successful Alexander Team, brothers Tal and Oren Alexander deliver not only in terms of sales, but also in terms of style. The Miami- and New York City-based duo has an eye for hot properties and ’hoods as well as all aspects of luxury living. The power pair behind countless record-breaking sales in Miami, New York and the Hamptons has a wealth of projects on the horizon that are sure to shape the markets in more ways than one.

“In New York we’re currently marketing the Steinway, 111 W. 57th St., with architecture by Studio Sofield,” shares Tal of the project slated to debut in early to mid-2021. “It will change the skyline of New York. It’s a 1,430- foot tower and it’s just a beautiful, striking building,” he says. “We’re also working on the Waldorf Astoria, which is probably going to be ready sometime over the next two years,” Tal explains of the five-star hotel and residential project. The brothers also have other glamorous projects on the horizon, such as the Beckford, an Upper East Side Manhattan project also with the esteemed Studio Sofield.

“In South Florida, I think the bull run will continue,” says Tal about his future forecast. The group is also behind the rebirth of the iconic Raleigh, working with the legendary Peter Marino. “That is probably the most exciting new development, possibly ever, from Miami, given that the location is perfect, and teaming up with one of the most iconic design architects ever,” says Oren. “And I would say we’re also very excited for New York as I think there’s going to be a lot of opportunity—and a lot of room for her appreciation. New York is probably right now the best buying opportunity. I think it’s only going to go up from here,” Tal adds. “It’s very exciting to see how resilient New York is. There’s a lot of new blood entering the Manhattan market.”

“We’re also developing, currently, five custom homes in Miami Beach,” says Oren, noting they are collaborating with various notable architects and interior designers for the project. “We’re partners on pretty much all our homes,” explains Oren. “We’re currently building a house in Aspen—a ranch in Woody Creek. We’re also working on a development project in the Bahamas.”